I am writing to ask if there is any alternative business models apart from the traditional business model of digital marketing services where you sell certain packages to the client based on the amount spent.
I know that some digital marketing services prefer to choose an equity model vs a package model, but how does that work? Are there any other models?
I am asking this because i know the difficulties in scaling a tradition digital marketing agencies as its service based.
Is there a way where we can be the digital marketing arm of the the company and scale our profits as they scale? in this way i can take on fewer clients and go deep on that vertical rather than spread myself out over a broad spectrum with crazy churn.
I am not looking to build the next Vynermedia or etc, just looking for a more stable way to give digital marketing services and acquire assets rather than just selling time.