Would you rather pursue your dreams, giving you a chance to succeed, despite the odds, or would you prefer to be safely on the sidelines, risk-free, but complaint-filled and excuse-heavy?

To me it is not a choice of equal weight. Get the hell out there, guns blazing, and fight for your dream. Learn from my deceased brother-in-law, Steve.

Even if you feel mentally exhausted and not physically up to the task, you must go out there and reach beyond your means to pursue your wildest dreams.

My brother-in-law, 63, passed away this past month. He was a dreamer in the truest sense. Not an author, but a real estate broker, he always chased down commercial properties hoping to make a big splash. He never quite had the all-star run he thought himself capable of pulling off, but he lived for the deal, always a chance to score the big one.

He did get deals done over time, and some were impressive. But he wanted more, and that hunger drove him to keep pushing. He knew no one can win from the sidelines. Well, authors, take note.

Pursue your dreams, no matter how challenging, exhausting, costly, or frustrating the pursuit can be. I don’t want to hear you whine, make excuses, or pursue half-assed attempts to market your book. It is simple: either you believe in your book or you don’t. If you believe, act like it, and take matters into your own hands.

To not pursue your dreams is to commit a crime against yourself — if your book is worthy. If your book is mediocre and you conclude it is a loser or you no longer believe in yourself, then yes, pack it in immediately. Why waste time, energy, funds, or mindshare on a clunker — and why try to sell a book to someone who will find it to be lousy?

Steve never stopped believing that a big deal was around the corner. But as long as the dream was alive, he kept going and did all that he could to convert his hopes into a reality. Falling short is not a failure; not trying when you still have a dream is. 


Need Book Marketing Help?

Brian Feinblum, the founder of this award-winning blog, can be reached at brianfeinblum@gmail.com He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!


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About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2023. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.2 million pageviews. With 4,400+ posts over the past decade, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by WinningWriters.com as a “best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and two jobs at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, NewsdayThe Journal News (Westchester) and The Washington Post. He has been featured in The Sun Sentinel and Miami Herald. For more information, please consult: linkedin.com/in/brianfeinblum