Incorporating Interactive Video for Marketing

Interactivity in video is about much more than creating shiny objects or gamification. It’s about meaningful user choice.  Online, on-demand video is roughly half the age of the web itself. In that brief sixteen years, video has become the dominant medium for digital marketing by an overwhelming margin. Interactive video (or IV) is only slightly […]

10 Content Marketing Trends to Watch Out For In 2022

Marketing trends keep on changing, and if you can stay on top of what your customers want, you will be able to stay ahead of the pack. For any business or brand to grow and build the correct audience, content marketing is essential. Increase conversions, enhance sales, create leads, expand an email list, are all […]

Google: Extra Content Not Always Needed For Category Pages

Google advises that it’s not always necessary to add extra content to product category pages if the product names describe what’s on the page. The post Google: Extra Content Not Always Needed For Category Pages appeared first on Search Engine Journal.

Google Working on Indexing Instagram & TikTok Videos

Google is negotiating deals with Instagram and TikTok to index their content in search results, according to a new report. The post Google Working on Indexing Instagram & TikTok Videos appeared first on Search Engine Journal.