26 Free TikTok Ideas for When Your Imagination is Tapped

Creating engaging, entertaining content on TikTok is no easy task. Though it’s simple enough to film and publish TikTok videos, it can still be intimidating to figure out what to film and publish. That’s where this list of 26 TikTok ideas comes in. Read on for our awesome list of TikTok video ideas to help […]

Best Free Video Editing Software: Top 10 for 2022

In a dream world, we’d all be hiring Sofia Coppola to shoot our video campaigns, but the reality is, most marketers have to figure out how to make Oscar-quality content on Oscar Meyer Weiner budgets. The good news is, the internet is full of free video editing software designed to help you make your video […]

What Is a Target Market (And How to Find Yours in 2022)

Your target market sets the tone for your entire marketing strategy — from how you develop and name your products or services right through to the marketing channels you use to promote them. Here’s a hint before we dig in: Your target market is not “everyone” (unless you’re Google). Your task in defining your target […]

10 Top Tips To Help You Nail Pinterest SEO

If you’ve dismissed Pinterest as a casual social media platform or visual content aggregator, think again – Pinterest is a powerful content discovery tool that connects your brand directly with online shoppers. That’s why learning how to leverage Pinterest SEO is so important. Pinterest can boost your visibility and drive significant traffic to your site. […]

What is Sales Automation: A Guide to Boosting Your Revenue

  If you’re not using sales automation software yet, you’re wasting valuable time and money. Imagine a tireless fleet of employees taking care of all the mundane, repetitive tasks that keep your business running. Meanwhile, your other team members are focusing on important projects, like closing sales. Working together, these teams ensure your business operations […]

How to Perform a Social Media Audit in 5 Steps

Written by Austin Andrukaitis Social media offers a valuable opportunity for businesses to connect with customers. That said, not every platform will work for your business. That’s why you need to review which platforms and strategies are helping you meet your business goals and which ones aren’t. If you don’t do this, you could end […]

How to Add Music to Your Instagram Story in 2022

Wondering how to add music to an Instagram Story? If you’re a content creator or marketer, then you know that using creative visuals is key to catching people’s attention on social media. One of the best ways to grab attention is to create Instagram Stories that are a vibe. You’ll want to add music to […]

Can You Edit a Tweet? Yes, Kind Of.

Not being able to edit a Tweet might not seem like a big deal, but it is. If you’ve ever used Twitter, you know exactly what I mean.  And even if you haven’t ever used Twitter, let me remind you of this: But now the days of typo-fueled media chaos are over with the addition […]

Social Pros—Tips to Protect Your Mental Health (From a Neuroscientist)

It’s no secret that too much social media takes a huge psychological toll. And for social media professionals who are on it practically 24/7, this toll becomes exponential. That’s why it’s so important to take care of your mental health. In this blog, we’ll break down the different ways overwork and overexposure to social media […]

Small Shop News 10/3/22

Updates Holiday shoppers to start early; looking to save  4 steps retailers can take to market themselves in a recession  Concerned with inflation and inventory, big-box retailers move up their holiday promotions Instagram expands test of multiple links in user bios   Affirm targets offline growth with debit card    Juicy TikTok planning to launch North […]