Social media is a conversation starter. Whether users are reconnecting with old friends, creators are interacting with their audiences, or consumers are getting in touch with brands, social is the connective tissue facilitating those conversations. And is there a better global conversation platform than Twitter?

Sprout Social teamed up with Twitter to share data-driven insights and advice about how brands can leverage Twitter to take better care of their customers. This guide includes:

  • A pulse check on the current social customer care landscape
  • Exclusive data on how consumers and Twitter users prefer to interact with brands
  • Data-backed building blocks for a successful social customer care strategy
  • Actionable customer care advice–tailored to your brand’s maturity–to hit the ground running

Your customers want to talk to you. Take the first step in starting the conversation and download this data-packed guide to fuel your strategy.

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