Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Lost-Gen Apps A working paper submitted to the National Bureau of Economic Research this month lays out the mathematical case for a “Lost Generation” of mobile businesses following the implementation of GDPR.  In the year and a half after GDPR went into effectContinue reading »

The post Did GDPR Snuff Out European Apps?; CDPs And DMPs Can Be Friends, Maybe appeared first on AdExchanger.