Digital acumen is essential for communication management in today’s technology-driven communication environment. However, not every communication professional is well equipped with the knowledge and skills needed to succeed in managing the digital aspects of their daily practice. According to the 2020-2021 North American Communication Monitor (NACM) conducted by The Plank Center for Leadership in Public … Continue reading Digital Acumen and Readiness for Industry 4.0: Why Digital Competency Development is Crucial for Communication

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