Our vision as a company is this: YOU make a difference, always. In life as in video marketing. There are no tricks, or shortcuts that actually work.
The latest Google / Youtube update is almost more philosophical than technical, and the concept that drives it is almost ecological: in an internet full of garbage no one wins.
And an intimately linked corollary: the A.I. (Artificial Intelligence) can EVENTUALLY help create content but never replace the originality of the human creator. And an intimately linked corollary: the A.I. (Artificial Intelligence) can EVENTUALLY help create content but never replace the originality of the human creator.
In other words, no one wants to take the risk of reading an article that in the middle of it realizes that it was written by a bot.
In an attempt to sell us something we don’t need. Furthermore, in the last months, there is a superfetation of I.A. online scripts for creating images.
Interesting from the point of view of technical performance but, I’ll be brutal, nothing that interests me from an artistic point of view. In fact, I hope nothing like this happens in the world of video.
Automations are welcome if they leave time for creators to think about new scenarios … they don’t replace them. Personally, I unconditionally support every video production that I consider qualitatively valid, at my sole discretion.
I will give advice by email for videos that are not too commercial or in any case for works that shine for originality and creativity. “And what are you doing to make the Internet a better place?” You might ask me.
The answer is simple, I select as a broker the services that I believe are best from the point of view of effectiveness, but also of ethics, that is: no bot (as much as possible) and yes to real interactions.
As I said initially no tricks actually work. Only real social signals (like views) can give effective results. And last but not least, don’t forget your video quality! We’ll be happy to cooperate with those who love the art. A big hug.