Hello guys,
Are the campaign recommendations from Google actually a detriment or not helpful for substantial campaign improvements? Seems like my campaign optimization scores fluctuate wildly every week i.e. 81% to 61% suddenly despite regular updates and due diligence. Being prompted to make inaccurate ad copy or off brand changes to our campaigns is what it’s appearing to be. What does the campaign optimization score really mean in real world application? Anyone else have experience with this? Thanks all.

submitted by /u/deskhelp2002
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