Research into the idea of career “hot streaks” suggests that constant execution isn’t the key; rather, “a ‘sampling period’ (i.e. explore) sets one up for success when they eventually focus (i.e. exploit),” writes “Range” author David Epstein. Author Austin Kleon adds nine ideas of his own to this theory, including that “hot streaks” are not entirely in your control and that your most meaningful work isn’t necessarily the work most highly rated by the masses.