Data protection advocate Mariano delli Santi on whether we should worry about targeted advertising
We all believe in at least one conspiracy theory. Well, a little bit. That’s according to a Norwegian professor who recently argued that conspiratorial thinking spans everything from 5G theories to believing the referee really is against your team. Mine? I think my phone is somehow listening in. How else can I explain the ads that appear for a product just as I’m talking about it? I asked Mariano delli Santi, legal and policy officer with data protection advocate Open Rights Group.
As hills to die on go, I could do worse than “my phone is listening to me”, right?
Well, there have been fringe cases where apps have been found to turn up your mic. But the point is, advertisers don’t need to listen to know everything about you.