The Martin Agency, with RedPeg, teamed with New York’s ​​Mikey Likes It Ice Cream to create a “Scoop! There It Is!” ice cream for Geico, based on the flavors created by Tag Team in the popular “Tag Team Helps With Dessert” ad released in December. The ice cream can only be won by following the brand on TikTok or Instagram and sharing a dance video and using #GeicoIceCream.