McCann New York’s two-minute animated holiday spot for Chick-fil-A brings back little girl Sam, who takes a trip to “The Whoopsery” with her friend CeCe to fix a Christmas tree ornament, where they discover that accidents and mistakes can lead to something even better than they imagined. The campaign includes holiday recipe hacks on social media and encourages people to send each other Peppermint Milkshake Pie recipe cards to receive a coupon for a free Peppermint Chip Milkshake.