To meet the constantly rising customer expectations, digital cloud platform NICE promotes its next generation customer experiences with a new innovative global campaign. To bring the spots to life NICE turned to McCann, who teamed up with Cosmo Street Editorial and creative studio Nice Shoes.

Starring Emmy Award Winner Eugene Levy (co-creator and star of hit comedy series Schitt’s Creek), the campaign promotes CXone as the only true next-gen cloud CX platform through a series of humorous ads.