Opt-In Email Marketing: What is It and How to Do It the Right Way (with 7 Examples)

Since almost all marketing campaigns and social media strategies are intrusive and just suddenly pop out of nowhere, opt-in email marketing puts your business in a good light with your customers.  Being intrusive and sending different unsolicited marketing campaigns can do more harm than good for your business.  Sure, it’s putting your products or service in front of your customers, but in this world where people can filter what they see and don’t, that tactic will never convert anyone. It will just annoy your audience and will probably block your business. Given these facts, it’s important to know what opt-in…

Opt-In Email Marketing: What is It and How to Do It the Right Way (with 7 Examples) appeared first on NealSchaffer.com