Hey guys

Do you know of any possible way to create a remarketing list that can be later used in Google Ads to target specific users based on Google Click ID (GCLID)? I’m looking for a way to target users using my CRM data, but without using Customer Match.

I’m thinking of creating a custom dimension and using Data Import to send this data to Google Analytics, but since GCLID is not one of the available default keys to join the data (I’d need to set it up and yet send to GA as hits), would it be possible somehow to import historical CRM data that way? (gathered before implementing GCLID custom dimension)

Happy to discuss any option! Feel free to share your ideas. 🙂

submitted by /u/Classic_Break
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