Email marketing is often praised as the most effective marketing channel to date. With an impressive ROI, it’s hard to find a company that isn’t utilizing it to some degree.  However, that’s not to say that everyone is hitting it out of the park with their email marketing strategy. In fact, many business owners and…

The post The Biggest Email Marketing Hurdle (and How to Overcome It): Interview with ZeroBounce COO Brian Minick appeared first on Benchmark Email.