The Many created a 60-second “Freedom” spot for Mixwell that shows a farmer unloading bales of hay from his truck as he wonders where all the “manly men” have gone, before saying, “If you think it’s about time for men to take charge and defend our country’s freedoms, I have only one thing to say to you, me and my husband totally agree.” His husband offers him a drink and the pair embrace as copy reads, “If real freedom offends you, please don’t buy Mixwell.”