There could be a lot of bookish or theorotical language around the web…but I could state a few important reasons why is Branding a very important essence for Brand building :
– It makes your brand recongnizable…you might have seen a logo and you simply say, “Wait I know that brand”
– It adds up quality factor to your brand image….it always seems good and awesome to have a visitng card matching your letter head…your customer might reject you with high prices but might rememebr you for your visitng card
– A consistent set of brand colors adds up for the part of creativity to your portfolio.
I could recommend you a great branding company…Check out their official website at : https://youandyou.co/