Virgin Media O2 has announced a major restructuring plan that could eliminate up to 25% of its 16,000-strong workforce. The telecommunications group, jointly owned by Liberty Global and Telefónica, aims to achieve £800m in annual cost savings by 2029 to address a £22bn debt burden.
Lutz Schüler, the chief executive of Virgin Media O2, stated that the company is making difficult decisions to prioritize investments and reduce costs. He emphasized that maintaining the status quo is not an option for the business’s future growth. The company expects to incur £250m in restructuring costs as part of this transition.
Workforce Reduction and AI Integration
The restructuring plan targets a 30% reduction in the employee wage bill over the next two years. While the exact number of redundancies was not specified, the scale of the cuts suggests a significant portion of the workforce will be affected. Most of the job losses are expected to come from non-customer-facing roles.

Virgin Media O2 intends to increase the use of artificial intelligence in areas such as customer service, network planning, and fault management. The company believes these technological shifts are necessary to evolve its operations and improve efficiency. Offices in London, Reading, and Dublin will be impacted by these changes.
Noel McClean, deputy general of the Prospect union, described the proposed cuts as devastating for staff. He warned that the reduction in workforce size would drastically alter how the business operates and impact remaining colleagues. The union stated it is ready to work with the employer to manage the restructure.
Stephen Albon, an assistant secretary at the Communication Workers Union (CWU), acknowledged the stress and worry the news has caused among members. The CWU is urging the company to explore a voluntary approach to the job cuts to minimize the impact on staff.

Network Upgrades and Market Strategy
In addition to workforce reductions, Virgin Media O2 is altering its capital expenditure strategy. The company has halted investment in upgrading its network to full fibre beyond existing commitments with partners. This network is currently 50% complete. Instead, the firm will implement low-cost upgrades to improve speeds to 2Gbps for most of the non-fibre network by the end of next year.
The telecoms group is also exploring wholesale deals to expand its service footprint. Reports indicate it is close to a deal with BT’s Openreach to extend its coverage from 19m to potentially 25m homes. This move aims to reach areas not currently covered by its own infrastructure.

The announcement coincides with the company’s latest financial results, which showed a loss of 23,300 broadband and 7,800 consumer mobile customers in the quarter ending in September. Virgin Media O2 is also reviewing its dividend payments to shareholders, with a potential slash in cash distributions expected this year.
The cost-cutting drive includes reducing the use of contractors and reviewing supply chain contracts. The company aims to save £300m specifically from job cuts, with the remainder coming from operational efficiencies. Schüler noted that the new direction will create a leaner company with clearer priorities and faster delivery.
Source: The Guardian

